Seventh Generation

As I slowly move toward being more environmentally conscious as well as buying cruelty free products, I’ve been looking for companies that offer products that I use daily.  They’re out there, but sometimes they are very expensive.  While I hate for money to  be the deciding factor on how green I am, these days I unfortunately have to count the pennies.

However, every now and then I’m surprised you don’t always have to break the bank to do the right thing. I needed some dish-washing liquid, and so I decided I’d look in my supermarket’s “Greenwise” section . I love this section because it has a lot of products that are either organic, vegetarian/vegan and of course, GREEN!

I was specifically looking for Seventh Generation, because when I downloaded the Leaping Bunny app to my iPhone, it listed them as a no cruelty company, but they weren’t on the shelf.  So, I looked through the cleaning section and picked out a dish-washing liquid that had the Leaping Bunny logo, put it in my basket and went on my way to look for some ice-cream. On my way to the back of the store, I passed the isle with all the regular cleaners and air freshers and decided to look there.  It turns out they had the Seventh Generation products there, which I thought was odd, but hey who am I to judge their stocking system.  Turns out this stuff was $1.00 cheaper than the one I originally picked up, and of course upon lifting the little tab on the back label, there was that lovely bunny.

Here’s the one I bought:


The scent is very nice, not too overpowering, and you really don’t need a huge amount either.   And the dishes felt squeaky clean with just one wipe.  My usual cleaner doesn’t do that which really now that I think about it is kind of gross.  Makes me think they weren’t being cleaned that well before.  Yeesh!  I mean, I know the gang and Sofie haven’t complained, but hey maybe they have!

I’m very happy with this.  Next time I’ll be checking out their paper products and garbage bags.  If their other products are as good as this one in quality, I believe this is the start of a wonderful relationship!


I’m giving this a rating of: 4 Tuna Cans! Not just because of the quality and price, but because this company really gets it! You don’t have to harm or kill animals to make a good product and make money, and you can still be kind to the environment!

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